The marathon mindset in business means treating entrepreneurship as a long, endurance-based journey rather than a quick race for instant wins. Success comes from consistent effort, smart pacing, resilience through tough patches, and focusing on sustainable progress over years, not months. Here are practical examples of the marathon mindset in action:
Why adding more tech won’t fix broken systems. Over the years, I’ve noticed a pattern:Whenever something breaks in a business, the default reaction is –“Let’s add a new software.” But most “software problems” are actually process problems in disguise. A tool cannot fix a broken workflow. It can only amplify what already exists. If the … Read more
The most overlooked truth: the founder is the engine. Founders burn out not because they work hard, but because they carry everything alone. Burnout happens when: The founder becomes the single point of failure. Here’s what I’ve learned: 1. Build systems, not heroics If everything depends on you, the business is fragile. 2. Prioritize clarity … Read more
Start steady. Stay steady. Finish strong. I’ve run multiple marathons, and every long run teaches me something new about entrepreneurship. Here are the parallels I’ve learned: 1. Pace beats speed Fast doesn’t last.Consistent does. 2. Endurance matters more than enthusiasm It’s easy to be excited at kilometer 1.The real test begins after kilometer 30. 3. … Read more
And how a process-first approach changes everything. Non-core procurement is the silent chaos in most organizations. It doesn’t make the headlines.It doesn’t get strategic attention.It doesn’t have a dedicated owner. But it silently drains money, time, and clarity. When we built Shoppeboard at Nine Software Solutions, we studied procurement workflows across hundreds of companies. The … Read more
A founder’s perspective on building strong foundations without burning through resources. Most founders think frugality means cost-cutting. In reality, frugality is clarity. It forces better decisions, sharper thinking, and disciplined execution. I learned this the hard way. In my early entrepreneurial days, I assumed that a bigger team, a bigger office, and bigger ideas would … Read more